Tuesday, February 17, 2009

Falconwood White Table Wine Promotes Virginia Artists and Contributes to the Community



Philip Carter Winery of Virginia has created an on-going project, combining landscape art, civic pride and the art of wine making.

Each year, a Virginian artist will be chosen to create a painting that will be featured on a Falconwood label.  The scene must be of  the northern Virginia Piedmont.  To quote winery owner Philip Carter Strother, "Through this label...the winery honors the people of Virginia's northern Piedmont, whose unique culture, defined by it's historic, rural landscape, is fondly referred to as America's Hallowed Ground."

The artist's information will be featured on the wine's back label and the original painting hung in Cleve Hall, at Philip Carter winery.

With community in mind, Philip Carter Winery of Virginia will give one dollar from each bottle sold to it's designated community charity, the Leeds Ruritan Club, in Fauquier County.  Some of these funds will be used to protect the local landscape.

This years painting, an oil on canvas by Andrei Kushnir, is called "Evening in the Valley" and is a view of the Carter-Strother family's historic Valley View Farm near Paris, Virginia.  

It was an honor for me to be asked to design the packaging and branding for Falconwood, as this wine promotes and features local artistic talent and contributes generously to charity.